The Hypothesis

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Toast has grown at an exceptional pace over the last 6 years and just had a stellar IPO. It has a strong core revenue flywheel but needs to find a path…
Rohit Kaul

September 2021

Warby Parker is a carefully crafted brand and a pioneer in the DTC market. However, it is yet to prove its ability to grow profitably in a slow-growth …
Rohit Kaul
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A deep dive into the monetization challenges of Reddit and the road to profitability it can take by embedding commerce in culture.
Rohit Kaul

August 2021

How can Twitter win in the longform content? By killing its darling!Jetzt anhören (7 min) | Exploring Twitter's route to power in the newsletter space
Rohit Kaul
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All the bytecasts in one place
Rohit Kaul
Amazon marketplace, commoditizing the complement and road to persistent differential returnsJetzt anhören (6 min) | A bytecast lesson in strategy
Rohit Kaul
Network effects, single-player mode and the hook. How early stage companies can create awesome single player modes in their apps to acquire new users before networks effects kick in.
Rohit Kaul
Power of scale economies, creator economy myopia, velvet ropes and Clubhouse. A Lesson in StrategyJetzt anhören (4 min) | Bytecast - Strategy lessons in 5 mins or less!
Rohit Kaul
How can your brand get the moat of soft powerJetzt anhören (16 min) | (Audio Version)
Rohit Kaul
The way brands are built has changed drastically in the last decade and having a moat of soft power will increase the longevity of brands.
Rohit Kaul
© 2023 Rohit Kaul
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